Experts agree that “litter is site specific”.
In collaboration with a number of Environmental
Organisations, we have designed the first of our site specific campaign packs.
These turnkey solutions will save time and money
and while focusing on a single issue will have a flow on effect in the general
community.
Transport hub/terminal Pack
This pack is to target specific transport
hubs or locations such as train stations, bus stops, tram or ferry terminals. The pack is designed for a Council or organisation to educate the
travelers about the effects of cigarette butt litter and promote the solution
of personal responsibility. The community via
local retailers continue the campaign with a sustainable retail model.
Ø 300 BUTTsOUT portable personal ashtrays to be distributed free to
smokers through council facilities and by volunteers
Ø 2 Posters, A3 size – Specific for the site
Ø 2 BUTTsOUT T-shirts for volunteers and/or council staff
Ø 2 BUTTsOUT Distribution Bags
Ø
2 small Display/ Distribution
Ø
4 retail Packs each containing Point of sale
display stand, 40 retail multi coloured BUTTsOUT In-store retail poster and
information
Cigarette butt litter outside buildings has
increased dramatically over the past 5 years and the provision of additional bins
has not seen a substantial drop in butt litter. Education and personal
responsibility is the solution to long-term
change in smokers’ behaviour and a significant
reduction in cigarette butt litter.
This standard pack is designed for Councils
to conduct an in-house employee BUTTsOUT campaign gaining significant positive
press. This press should be orientated towards the promotion of the effective
solution and offer 6 Workplace Butt litter reduction starter packs free to the
first 6 Businesses and Organisations to contact Council.
Ø 1 Council Workplace Pack
o
Containing 200 BUTTsOUT 4 Posters, 5 T-shirts, 5 Display boxes and press
releases
Ø 6 Corporate Workplace Starter Packs
o
Each containing 40 BUTTsOUT, 2 Posters, 1 T-shirt, 2 Display Boxes plus samples internal and external communications